Working with Web Studio: pros and cons
Apart from the freelancers we talked about in the previous article, people often turn to web studios. In this article, we will look at the pros and cons of working with web studios, and also look at how to choose an executor for your project. And an employee of the blueglass.ee web studio will tell us about this.
What is Web Studio?
First of all, these are professionals, whose well-coordinated team already has extensive experience in performing such tasks.
If you need a website quickly, but at the same time with high quality, this is not always possible. There is always something to give up. There is more bureaucracy in the studios, but at the same time - order.
Due to the large number of orders, the contractor is usually not involved in the project. In this case, the creation of a site resembles the process of stamping, as a result, after the launch of the site, improvements appear, which the performer could warn about or suggest something else, explaining why the client needs it.
- Systems approach. As a rule, when creating a website, freelancers rarely think about the concept of the site, its purpose and audience.
- Professionalism. The studio employs professionals in their field, and beginners work under the strict guidance of more experienced mentors.
- Arrangements. You build your relationship with the studio on a contractual basis. The contract stipulates all types of work and stipulates the terms and cost.
- Studios are more expensive than freelance jobs. Studios approach the creation of a website in detail, they have many stages of interaction, and the price is included in the cost of work. While freelancers pay for the end result. You also need to take into account office costs, money for accounting services, etc.
Whoever you order your site from, to create it you will need a brief - minimal information on the project. The brief should answer the following questions:
- What business tasks will the site perform?
- Who represents the target audience of the site?
- Why will visitors visit the site and how to get them there?
- If the site is promoting a product or service, why would visitors want to buy it?
- How does your company position itself in the market?
- Who are your main competitors and how are you different from them?
- What competitor sites do you like? Why?
- What competitor sites do you dislike? Why?
The document will be the starting point accurate for the performer.
- In a web studio, as a rule, different people are responsible for different processes or stages. There are, of course, combinations of roles. For example, when a project manager writes a technical assignment, performing the role of an analyst and website designer. Always find out who will be working on a project.
- The process of creating websites in studios is formalized, sometimes even fixed in the form of a document. Usually, several meetings are held even before the conclusion of the contract. The concept of the site, its key functions, how the work will proceed is discussed.
Important! Always evaluate what you need after launching the site. This can be moderation, support (content update), etc. Consider how much time and money these jobs will take. Perhaps it is worth looking for a person in your company in advance, rather than giving all the support to a web studio.
Whom to choose?
If there are site owners among your friends, you should ask them about the studios where they ordered the site and get feedback.
Always pay attention to the artist of the sites you like in your topic. If your competitor's site is well-made, it might be worth contacting this particular studio.
- Editor's note. It's not a novelty for studios to have orders with a similar theme or business idea. Sometimes it happens that the sites of two competing companies are created at the same time.
- Local themes. There are web studios that are great at doing projects in a specific professional area. For example, investments. You should also check out similar web studios.
- When choosing a web studio, pay attention to the portfolio: how many projects, how often new works came out. Find out how long the company has been on the market - this is an equally important indicator. Reputation and reviews - this information can also be found by digging around the world wide web.
- Conduct a tender. You can get a request for proposals on the cost of a project by arranging a tender, place it on top sites and thereby cause healthy competition and be able to choose the most suitable studio.